SME Study-trip to Southeast Asia

Join Business Sweden for the 2025 Focus Asia SME Study Trip to Southeast Asia with stops in Bangkok, Ho Chi Minh City and Kuala Lumpur. This delegation offers a unique opportunity to explore one of the world's most dynamic regions and gain practical insights into doing business across its complex and diverse markets.

This is a unique opportunity for Swedish SMEs to explore the dynamic markets of Southeast Asia with the full support of Business Sweden. Our delegation to Bangkok, Ho Chi Minh City, and Kuala Lumpur is part of the Swedish government's strategy to increase exports and presence in Asia and Oceania. By immersing yourselves in key markets, you will gain invaluable insights into the regional business climate and emerging opportunities. Through direct engagements with local experts and stakeholders, you can build critical market knowledge, understand customer needs, and identify tailored strategies for potential market entry and expansion.

In addition to gathering market intelligence, the delegation provides a platform for you to establish networks with regional stakeholders and decision-makers. These connections can be pivotal for you when navigating the complex business environments of Southeast Asia and in forming long-term partnerships. As the region looks to bolster innovation and sustainability, this delegation offers you a way to leverage Sweden's brand reputation as a forward-thinking, sustainable nation. Additionally, we hope to help you understand a region eager for innovative and environmentally friendly products and services through dedicated sessions on sustainability trends, green transition and the impacts of regulatory changes on supply chains (e.g. CBAM).  

We invite you to be a part of this exciting trip and discover your potential in the Southeast Asia region. Welcome!

PROGRAM INFORMATION

• General delegation program to Bangkok, Ho Chi Minh City and Kuala Lumpur to learn more about the region
• ca. 1-2 days of meeting program per city
• Meeting program components per city:
  • Information/Knowledge-sharing sessions with trade agencies/local authorities
  • Meeting/Visits to local companies/project-sites
  • Networking events/mingle
• Pre-arrival sessions for preparation
• Consultant support up to 32 hours to validate market(s) post-delegation

FURTHER INFORMATION

Focus Asia SME Study-trip 10-14 March 2025.pdf

TIMELINE

24 January 2025: Registration deadline

10-14 March 2025: Delegation program

14 March 2025 - onwards: Support with additional individual market validations

IN COOPERATION WITH