EU–Mercosur Roadshow in Sweden

The EU–Mercosur trade agreement is set to reshape global trade. It will create one of the world’s largest free trade areas, connecting more than 700 million consumers and opening significant new business opportunities. What does this mean for your company? And how can you successfully tap into these markets?

Join us this September as Business Sweden hits the road across Sweden to share insights on how we can support your company in the Mercosur countries, from market strategy and establishment to expansion and long-term growth.

Why attend? 

The agreement will gradually eliminate tariffs on over 90% of traded goods, reduce trade barriers, and simplify access to key markets such as Brazil, Argentina, Uruguay and Paraguay.  

This opens up new opportunities for: 

• Exporters looking to grow sales or enter new markets in Latin America 
• Sourcing and supply chain leaders seeking new, cost-efficient suppliers 
• Companies with local production in Mercosur aiming to optimise cross-border flows 
• Service providers and digital companies benefiting from improved market access

What you will gain 

• A clear overview of the EU–Mercosur agreement and timeline 
• Concrete business implications for Swedish companies 
• Insights into high-potential sectors and market entry strategies 
• Practical guidance on how to utilize opportunities under the FTA and position your company early

Secure your spot and stay ahead of one of the most important trade shifts affecting Europe and Latin America trade relations. 

Locations

We are visiting various locations in 2026 –please see the dates and cities below. More information will follow shortly: 

Umeå - 3 september

Stockholm - 4 september

Linköping - 7 september

Jönköping - 8 september

Göteborg - 9 september

Malmö - 11 september